- Marrakech , Morocco
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Marrakech’s Design District
Sidi Ghanem
While the Medina is Marrakech’s historic craft center, the city’s modern design revolution thrives in Sidi Ghanem. Located on the outskirts of Marrakech, this industrial zone has transformed into a hub for designers, artisans, and entrepreneurs. For travelers seeking contemporary Moroccan style — from furniture to fashion — Sidi Ghanem is the place to be.
🏛️ Origins of Sidi Ghanem
Originally an industrial area, Sidi Ghanem was filled with warehouses and factories. Over time, visionary artisans and designers saw potential in the large, open spaces, transforming them into showrooms and studios. Today, Sidi Ghanem is known as Marrakech’s “design district,” comparable to the creative neighborhoods of Paris or Milan.
🖼️ What to Discover
Sidi Ghanem is about creativity and craftsmanship with a modern twist. Visitors can explore:
Furniture & Home Décor: Handmade contemporary Moroccan furniture blending tradition with modern minimalism.
Fashion & Textiles: Boutiques offering high-quality Moroccan clothing with international flair.
Art & Design Showrooms: Showcasing everything from pottery to lighting and interior design.
Concept Stores: Combining local crafts with global influences.
Every showroom offers a unique take on Moroccan artistry — making Sidi Ghanem a playground for architects, interior designers, and design lovers.
☕ Lifestyle & Dining
Sidi Ghanem isn’t just about shopping — the area has also embraced a bohemian lifestyle. Cafés, organic restaurants, and bakeries have sprung up, making it a great place to spend an afternoon browsing and relaxing.
💡 Tips for Visitors
Best explored by car or taxi — the district is spread out.
Plan to spend half a day here to visit multiple showrooms.
Pair it with a stop at Guéliz or Majorelle Garden, located nearby.
Some stores may require appointments — check ahead if you’re targeting specific designers.
✨ Conclusion
Sidi Ghanem is Marrakech’s creative frontier — a place where Moroccan tradition meets cutting-edge design. For DARSTAY guests, it’s a chance to discover unique, high-quality pieces and experience the city’s modern artistic spirit.
